Many businesses still don’t see the importance of a website, and still nearly half of SME’s don’t have a site. A well-constructed, well thought out website can become your best sales tool and can give you a passive brand and sells generation tool.
Setting clear business goals and objectives will create a target that can help shape a clear marketing strategy. This then will help you achieve those goals. Using this information will then help with how your website will look and how users interact. We don’t expect you to know how to do that, that’s where we come in. We’ve got the experience and expertise to help you through this process by working with you to plan the perfect website.
This is all well and good but, if your website can get your business in Infront of thousands of people through people searching for you is worth its weight in gold.
That’s where we come in! We have worked with all sizes of business micro to blue chips. We have a unique way to get under the skin of your business. We don’t need vast amount of information (some helps) and we don’t need to spend days drilling you’re your business. We have some simple tools to help you get there quickly.
We have selected some of the most popular goals and objectives that have been set after meeting with Cocoonfxmedia advisors:
Business goal: Increase market growth
Marketing objective: Enable the purchase of products online with a mobile responsive, e-commerce website
Business Goal: Establish business as an industry leader
Marketing objective: Increase brand awareness with content marketing using blogs, articles, videos and social media public relations
Business Goal: Launch a new project or event
Marketing objective: Design and develop a high impact website together with a social media marketing campaign
From the above, we’ve distilled a Brand Meaning & Brand Statement which then can help you to come up with the starting point of your website journey.
Cocoonfxmedia can help you set the right goals, with the right objectives for you – that way you can be confident that you not only know where your business is going but how it will get there.
For more advice on setting business goals, contact Cocoonfxmedia