Driving Strategy with KPIs and Targets

When it comes to delivering the best marketing for your website, there are many companies that claim to offer the best service – but how many of them will back up that claim with proof?

Success is determined when targets are met. By measuring marketing activities against key performance indicators, Cocoonfxmedia are able to determine effectiveness and provide evidence that marketing tactics are delivering on your needs.

Our experience in analysis is second to none, having worked with big data within logistics we understand how to measure and integrate your data into something meaningful. 

Type of KPIs and targets

Realistic KPIs and targets are key, often unmeasurable KPI's are often used which often makes it impossible for a SEO specialist or a Marketeer provide meaningful results.

Thats why we would agree with you before any campaign something achievable and easy to understand.

A simple list of KPIs would be something like the below.

  • Numbers of unique website visitors
  • Google page ranking
  • Bounce rate reduction
  • Revenue per visit
  • Number of sales
  • % of content shared
  • % of target market reached

Using pre-set systematic monitoring, each marketing activity can be easily analysed to measure performance, identify improvements and provide alerts each time a goal is reached.

With Cocoonfxmedia, you can be sure of a professional approach to marketing your website and business online with an easily followed, clear route to success.

KPI and target monitoring is available as a client of Cocoonfxmedia through regular return on investment reporting; learn more about ROI reports.

Give us a call - a conversation doesn't cost anything: 0121 8203659