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Category: Hints & Tips


The IMC planning process (Integrated Marketing Communications)

The integrated marketing communications plan, is an approach that achieves the objectives of a marketing campaign, through well-coordinated use of different promotional methods that are intended to reinforce each other.

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7 Guidelines for Designers to Become Involved in Strategy

Design has a lot to offer the business world and if the power of design is ever going to be realised it requires us, designers, to build an equal partnership

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Why authenticity in marketing is important

Authenticity is especially important when establishing your brand. Likes and comments have proven to be psychologically rewarding, however this is just for show. Sixty-two percent of consumers say they are

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Facebook Page Authorisation

This is a very quick post on how to authorise your business page with Facebook.  Having an authorised gets you a little round circle with a tick. Simply the main

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How to setup an Email Account on Mac Mail

We’re often asked how to setup an email account on a Mac or iPhone/iPad.  This short tutorial will assist our clients and followers on how to setup an email account

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Merging Business Facebook Pages

This is becoming a common question and one of our followers suggested the following really useful tip on how to merge Facebook duplicate business pages. So I already had a

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