Blog: Branding

A Selection of Blogs and Articles around web design, marketing and business. We have a lot of excellent blogs particularly around Marketing. Many Universities use our blogs below to help with their research. Please do feel free to share the content

In a branding endeavour, research is important.

June 06th 2022

Brand Research - The first step is to gain a thorough grasp of the organisation. What are the mission and vision statements for the company? What are their objectives, target markets, and organisation...

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The branding process – a walkthrough guide

May 02nd 2022

The branding process is another variation on design processes, brand projects are run by working in collaboration with clients through a process of research, strategy, and implementation.

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Take Your Business to the Next Level With This Exclusive Research on Brand Positioning

April 14th 2022

Take Your Business to the Next Level With This Exclusive Research on Brand Positioning - A Research piece provided by Grant Polachek from Squadhelp.

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What makes a fantastic logo?

April 05th 2022

When it comes to logo design, there are some good rules of thumb to follow to make sure the logo is going to be doing its job

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Why Do Small Business Owners Need to Utilise Branding Strategies?

January 19th 2022

Branding is more than just a logo, your brand is how you communicate your values and products in a clear and way. This blog explores what small businesses need to do to utilise their branding strategi...

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8 Digital Brand Management Best Practices For 2022

November 09th 2021

Digital brand management takes traditional brand management principles and applies them to your audience experience across numerous digital media. This blog explorers the trends in 2022

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A brief history of graphic design

October 29th 2021

Every decade, design shift away from trends of the previous decade and build on nostalgia for earlier times. And besides, like the great Picasso said – “Good designers copy, great designers steal!” So...

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The Importance of Design on User Experience

February 22nd 2021

The User Experience (UX) has become more important than ever. How customers feel when they interact with a business system needs to be monitored, whether that's your website, an app, or the software y...

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Increase Your Company’s Brand Presence

September 29th 2020

Is it high time you smashed through the proverbial glass ceiling and took your company to the next level? By Increasing Your Company’s Brand Presence. Have a read of our blog on Brand Presence

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Tips on Building a Business Brand

August 18th 2020

Branding is extremely crucial when it comes to business, as it is one of the core components that separate a business from the rest. Here at Cocoonfxmedia we're experts in Branding.

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