SEO is something that we all focus so much time and energy on. Without it, most of our businesses would be failing. There are thousands of resources out there that can seriously help. They can help save time, improve knowledge and more. Here are 4 ways to keep your SEO in check for 2013:
SEOMOZ is where many of the best SEO companies started their journey; gathering as much information as possible. The information on offer here is extremely valuable. This is not to mention the fact that they have some impressive tools, such as OpenSiteExplorer which are worth using.
Top SEO blogs
If you want to become a searchable marketing professional, then you need to keep training your brain. Becoming a great SEO isn’t a case of watching a 3 hour tutorial, or reading 5 e-books. Search engines such as Google consistently update their algorithms to try and make their results as accurate as possible. For this reason, reading blogs on an ongoing basis can keep you in the loop.
Some blogs worth reading include:
- Search Engine Journal
- Matt Cutts
Join a forum
Forums like SearchEngineWatch are great places to help others to learn, also for you to learn. There are some great SEO professionals offering out there advice, so you should be there to absorb it. Try and spend at least 1 hour per week absorbing some of the information that is being offered. Don’t be afraid to ask questions, but always use the “search” function to check that the question has not been asked (and answered) previously.
Get help with content
Although this has been said 100s of times before, content is really the engine that drives SEO. Obviously you need tags, links and more, but there is no point if the content is of no real value to the reader. Not a blog posting pro? Fine! Get someone else to do the work, as it will be worth it in the long run. There are plenty of content writers that offer their services out at affordable rates.